Founded 2020
Headquarters Chicago, Illinois
Operates in United States
Ownership Private. NEWITY is a Lender Service Provider partnered with Northeast Bank, which is the actual lender
Funding range SBA 7(a) up to $350,000; Made in America and Grocery Guarantee up to $1,000,000
Repayment Fixed 10-year terms; SBA pricing variable at WSJ Prime plus 2.75% to 3.75%
Security SBA 7(a) unsecured below $50,000; collateral required above
Industries General small business, with specialist programmes for grocery and food retail, agriculture and US manufacturing
Capital deployed $12 billion+ since 2020, across 125,000+ businesses
Leadership David Cody and Luke LaHaie (Co-CEOs)
Website newitymarket.com
Best suited for US small businesses at least two years old seeking low-rate SBA-backed financing. Note that Growth Term Loan fundings are currently paused.
NEWITY is a Chicago-based fintech, founded in 2020 by David Cody and Luke LaHaie. It operates a digital marketplace that connects small-business owners with SBA and other financing, acting as a Lender Service Provider that works alongside partner banks that originate the loans.
Remove barriers to capital and serve as America’s small-business marketplace and advocate.
NEWITY grew out of small-business support efforts in 2020 and has continued to scale its marketplace. It is privately held and growing.
Company profiles like this one are a general overview. To see whether a given lender would work with your business, and what they would actually offer, the answer comes from your own profile. Levr.ai matches you against a network of 50+ small business lenders across Canada and the United States.
Levr.ai is an independent business loan marketplace. This profile is provided as general reference and does not imply a partnership, affiliation, or endorsement between Levr.ai and NEWITY. Company details change; confirm anything important directly with the company. Last reviewed July 2026.
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